CMO Archives | Marcom Weekly

https://marcomweekly.com/wp-content/uploads/2023/03/pexels-cytonn-photography-955395-1280x720.jpg

Agencies NewsActivision Blizzard CMO Fernando Machado leaves, GM CMO set to retire

March 16, 2023

As the week wraps up, more companies and agencies are changing the faces of their executive leadership.

by Karen Javier

https://marcomweekly.com/wp-content/uploads/2022/01/Keisha-CMO-Scripps-Network-768x720.jpg

PeopleFormer CNN, Warner Media executive jumps to Scripps Network as CMO

January 3, 20221

Keisha Taylor Starr will be based in Atlanta and report to Scripps Network President Lisa Knutson.

by Marcom Weekly Staff

https://marcomweekly.com/wp-content/uploads/2020/12/BozomaStJ-New-Memoir-1280x720.jpg

PeopleNetflix CMO Bozoma Saint John’s announces first memoir: “The Urgent Life”

December 15, 2020

Bozoma Saint John proudly announces the publication of her memoir, “The Urgent Life: A Story of Love, Grief and Survival,” in 2022, in partnership with Viking Books/Penguin Random House. The Netflix executive says she is taking a big step forward as this is the first time she’ll be facing this challenge to put everything she has held in her heart, on every page. The memoir will tell the story of the photos she took of...

by Karen Javier

PeopleSophie Vu leaves Vibes for CMO post at AI customer service platform

September 29, 2020

Unbabel taps Sophie Vu to serve as chief marketing officer, vows to solve cultural biases.

by Marcom Weekly Staff

https://marcomweekly.com/wp-content/uploads/2020/09/running-at-gym-1280x720.jpg

PeopleCoca-Cola Vet TJ Abrams Named Exos CMO

September 14, 2020

Physical fitness company Exos has hired Coca-Cola vet TJ Abrams as chief marketing officer. He will be responsible for the continued development of brand strategy, marketing, and communications to support the company’s new consumer-focused direction. Abrams who spent nearly seven years at Coca-Cola most recently served as head of global brand strategy and performance at InterContinental Hotels Group. “COVID-19 has shown us that consumers care about health and fitness now more than ever, and Exos’...